The family of a Wisbech man who was killed by a speeding car are supporting a police campaign to encourage drivers to slow down.
Jamie Butcher was just 22-years-old when he was hit by a motorist travelling 58mph on a 30mph road almost five years ago in Wisbech.
His stepfather Steve Green said: “When Jamie popped out to the cash point one Sunday afternoon, we never dreamed it would be the last time we would see or speak to him.
“Jamie was the perfect son and had a bright future ahead of him.
“Being behind the wheel of a car is like guiding a missile. Just a few miles per hour over the limit and you might shed a few seconds off your journey but you’ll leave people like us with a lifetime of heartache.”
Speed remains a contributory factor in serious and fatal collisions across the country.
Insp Phil Bloor said: “When driving on built-up roads, assume the limit is 30mph until you see a sign saying otherwise.
“Remember the limit could also be 20mph.
“If you kill someone while speeding, you will have to live with the long-term emotional consequences.
“Remember that speed limits are there for a reason.”