Cash-challenged couples (and their paying parents) in Wisbech are stocking up on 99p Stores products for their summer wedding.
From 99p rings to wedding table centrepieces, 99p Stores in Wisbech town centre reveals the last fortnight has seen wedding products “fly off shelves”.
The nation is currently in wedding fever as the days get ever longer and the sun has finally put its hat on - the perfect time for the perfect wedding (or 99p wedding).
Even the Duchess of Cambridge is gripped in the fever two years after her nuptials: she has FOUR weddings invitations to ponder over for this weekend.
99p Stores boss Hussein Lalani confessed: “We have been taken totally by surprise and are currently re-stocking shelves in Wisbech.
“We are often referred to as the 99p Shop but now appear to be The Wedding Shop too.
“We have everything you need for setting the scene for the perfect wedding and to make the wedding complete.
“From table centrepieces like lanterns to favours to flowers and bunting – even rings and gifts like plates, large candle holders and candles, smart-looking photo frames and albums.
“The price of love in Wisbech is permanently 99p.”
There are 225 branches of 99p Stores in the UK and Ireland, attracting around 2M weekly customers.