Fashionable make-over at Wisbech multicultural festival

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THE Wear it Love it Share it roadshow will visit Wisbech Multicultural Festival on Sunday (August 5) to give visitors styling tips and fashion advice on giving clothes a new lease of life.

The popular festival, in its fourth year will see a group of local artists supporting the Wear it Love it Share it initiative by bringing a hand-picked selection of second-hand clothes from local charity shops to provide entertainment with style to festival-goers.

A pop-up fashion workshop will give visitors to the Wisbech Multicultural Festival an opportunity to try on a range of clothing styles. Professional advice will be available on accessorising and make-up, as well as ways to up-cycle, reuse and recycle old clothes.

As well as an on the spot fashion make-over, there will be an opportunity for everyone to be photographed - and pose on a catwalk in support of the campaign. The cream of the second-hand garments will then be on sale at the stall in aid of local charity shops.

Wear it Love it Share it is brought to the Multicultural Festival by Cambridgeshire and Peterborough Waste Partnership and AmeyCespa, Cambridgeshire County Council’s waste management contractor. The initiative is all about showing the value and beauty of the clothes we already have or that can be bought from charity shops, and encouraging creative ways of reusing them as well as donating, passing them on and recycling what cannot be reused.

Hilary Cox from Oblique Arts, the Cambridge based art charity supporting the Wear it Love it Share it initiative said: “It’s hard to believe but three quarters of us in the UK have unwanted clothing in our wardrobes. Much of that stock eventually gets sent to landfill. Clothes should serve us to feel comfortable and good about ourselves and not to harm the environment. We are very excited about this project which helps people enjoy clothes for longer, when they wear, love and share them.“

Cambridgeshire charities and businesses may miss out on as much as £450,000 every year when people throw clothes in the bin. To help residents reuse and recycle their clothes, the Cambridgeshire and Peterborough Waste Partnership developed an online map of charity shops and textiles recycling banks locations. To find out where to pass on pre-loved clothes or to buy second-hand, residents can visit