Charity founder brings giant billboard to battle meningitis

The figurehead who founded Meningitis UK after losing his baby boy to the deadly disease will launch an awareness drive in Wisbech.

Steve Dayman MBE, who lost 14-month-old Spencer to meningitis and septicaemia 30 years ago, brings the charity’s giant awareness trailer to Asda, Leverington Road.

Mr Dayman, who received the MBE for his relentless dedication to fighting meningitis, will launch the week-long road show with store staff today (Tuesday March 12).

One staff member, Chris Ferguson, is particularly keen to promote awareness after his 26-year-old daughter suffered from meningitis a few years ago, but fortunately made a full recovery.

The group hopes to spread awareness of the disease and ask people to keep an eye out for the symptoms.

Signs of meningitis include a stiff neck, headache, fever and dislike of bright lights.

Meanwhile, signs of septicaemia (the blood poisoning form) include cold hands and feet, leg pain, abnormal coloured skin and a pin-prick rash that remains when pressure is applied.

Mr Dayman said: “The awareness trailer tour is a massive part of our campaign to spread awareness of the deadly disease.

“There will be a chance to pick up free information leaflets and symptoms cards.

“Our main focus is to fund vaccine research to wipe out all forms of meningitis, but until that day we believe spreading awareness is the difference between life and death.

“I hope people will come down and learn a bit more about meningitis.”

Meningitis UK’s giant trailer will be parked outside the store to highlight the disease’s symptoms and the need to act quickly, carrying the hard-hitting warning that meningitis can kill in under four hours.

Although successful vaccines exist to protect against some forms of meningitis, there is still no vaccine to protect against all strains.

For more information on Meningitis UK, the disease, to donate or for a free symptoms pack, please call 0117 947 6320 or visit